Best backlink exchange platforms in 2026

Seven platforms where sites trade links or mentions instead of buying them. Each line says how the trade is agreed and what the platform costs. Prices are the ones published on each company's own site on 24 September 2026. CrossMention is our product.

  1. CrossMention: B2B companies mention each other in their own content and are paid in credits, 1 to 15 per mention by domain rating from one public table. Every placement is fetched and checked before credits move. Free for the first 100 founding members; card required, never charged.
  2. Ranking Raccoon (rankingraccoon.com): Trades are negotiated one to one in chat, and starting a chat needs the $25/month Pro plan. Price: Pro $25/month; Lite free.
  3. Swappsy (swappsy.net): Each swap is negotiated in messaging; there is no fixed rate by domain rating. Price: Free during beta.
  4. Outrank (outrank.so): Links go into articles its AI writes, and taking part requires the $99/month writing plan. Price: $99/month or $999/year.
  5. ViSPR (vispr.net): A backlinks exchange partner directory that runs as a WordPress plugin, so a site needs to be on WordPress. Price: $12/month or $94/year (Starter).
  6. Ranklytics (ranklytics.ai): Backlink exchange is one feature of an SEO suite with an AI blog writer and rank tracking, sold as a subscription. Price: $49/month per location (Search).
  7. EarlySEO (earlyseo.com): Backlink exchange is one feature of an AI article generator that publishes to your CMS. Price: $799/year (Growth).

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CrossMention vs Ranking Raccoon · CrossMention vs Outrank · CrossMention vs Swappsy · What a backlink exchange costs